AI marketing for mobile detailers
You bring water, power and every product you own to the customer's driveway. The work is great and the calendar has gaps. Flo writes the posts for those open weekdays, and tells customers what to expect before you pull up.
A mobile detailer sells convenience and care. Customers love not driving anywhere, and they rebook the detailer who reminded them.
The van, booked on schedule.
Great work in the driveway, gaps in the calendar
Weekends are booked and Tuesdays are empty. The customers who loved last month's detail meant to rebook and forgot. Nobody else is going to remind them.
Uneven Weeks
Full weekends and empty weekdays.
Customers Forget
No reminder, no rebook.
Runoff Rules
Local limits on washing outdoors.
No Time
Driving and detailing alone.
Four apps, one van, no keyboard
It is all written already. You just say yes, no or change this.
MoSocialDriveway Results
Before and afters from your photos.
MoBlogsHow It Works
Service area, packages and what you need on site.
MoMailRebook Reminders
A note when a customer is due.
MoReviewsReplies In Your Voice
Every review answered, short and warm.
What it publishes across your year
Built around your service area and seasons.
- Jan to Mar
Interior Details
Deep cleans in the cold months.
- Apr to Jun
Spring Wash
Pollen, dust and paint protection.
- Jul to Sep
Summer Shine
Weekly maintenance plans.
- Oct to Dec
Holiday Gifts
Gift cards and year-end details.
What MoFlo accounts in other industries have measured
Other automotive businesses we set up differently
A shop with bays runs a different setup, so it does not get this page.
Marketing by company size
The same platform, framed by how many bays, lots or trucks you run, not by the work you do.
You have questions. We have answers.
The five that come up before a mobile detailer signs.
How do I fill weekdays?
Offer office park days and remind past customers midweek. People working from home love a Tuesday detail.
Do I need to capture runoff?
Often. EPA notes outdoor washing sends detergent into storm drains, and many cities require commercial washers to capture wash water. Know your area's rules.
How do I sell maintenance plans?
Offer a monthly or biweekly plan to every happy customer, and remind them on schedule.
Should I post prices?
Yes, by package and vehicle size. Customers book faster when they know the number.
What does it cost for a mobile detailer?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and everything together is $299/mo, no contract and no setup fee. The free week runs on the cars you detailed this week.
Sources
- Bureau of Labor Statistics, Quarterly Census of Employment and Wages, NAICS 811192 car washes, including detailing, private establishments, 2025 annual average, read 28 September 2026. Employer establishments only.
- Environmental Protection Agency, Stormwater Best Management Practice: Vehicle Maintenance and Washing, EPA-832-F-21-032F, February 2023, read 28 September 2026
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