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Your Thursday conversation club has a nurse practicing Spanish for her patients and a retiree preparing for a year in Portugal. They come for different reasons and stay for the same one: someone to talk to. Flo tells that story to the next nurse and the next retiree.
An independent academy sells small classes, native-speaker teachers and a community of people learning together. Apps cannot copy the conversation.
The conversation apps cannot give.
Conversation is the product, and apps get the first download
A new learner downloads a free app, streaks for three weeks and stalls because nobody talks back. That is the moment your academy should appear, with a first conversation class they can join on Thursday.
Apps First
Learners who try free tools before a class.
Week Six Fade
Students who drift mid-term.
Heritage Learners Missed
Families wanting children to keep a language.
Workplace Demand Untapped
Employers who would pay for staff classes.
Four apps, one academy, no blank page
You correct a draft instead of facing a blank page, and the voice sharpens each time.
MoSocialPhrase Of The Week
Short, useful phrases from your teachers.
MoBlogsFrom App To Conversation
What a first class feels like after an app.
MoMailMissed You In Class
A note after two absences.
MoReviewsEvery Review Answered
Replies in the reviewer's language where you can.
What it publishes across your academy's year
Built around your terms, conversation clubs and cultural events.
- Jan to Mar
Resolution Learners
Adults who said this is the year.
- Apr to Jun
Before The Trip
Travel conversation courses.
- Jul to Aug
Heritage Camps
Children's summer programs.
- Sep to Dec
Workplace Classes
Employers budgeting for next year.
What MoFlo accounts in other industries have measured
Other education businesses we set up differently
A chain and a tutor working alone run different setups, so they do not get this page.
Marketing by company size
The same platform, framed by how many classrooms, studios or locations you run, not by the subject you teach.
You have questions. We have answers.
The five that come up before a language academy signs.
How do we win learners from apps?
Meet them when the app stops working. Content about moving from app streaks to real conversation reaches them at the right time.
How do we stop mid-term drop-off?
A friendly note after two missed classes and a conversation club they can join between lessons.
Should we sell to employers?
Yes. Hospitals, hotels and contractors often need staff who can speak with customers, and they budget for it in the fall.
What about heritage learners?
Families who want children to keep a home language are a loyal audience. Speak to them in that language.
What does it cost?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and all four together are $299/mo, free for a week and no contract. Most academies start with MoMail, since the note after a missed class is the one that cannot wait.
Sources
- United States Census Bureau, Most Americans Speak Only English at Home or Speak English Very Well, American Community Survey 2018 to 2022, and Languages We Speak in the United States, December 2022, read 29 September 2026
- Bureau of Labor Statistics, Quarterly Census of Employment and Wages, NAICS 611630 language schools, private establishments, 2025 annual average, read 28 September 2026. Employer establishments only.
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