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You bake in your own kitchen, under your state's cottage food rules, and every order comes from someone who tasted your work at a party. Flo helps the next customer find you, with labels and claims that stay inside the law.
A cottage baker sells skill, care and a personal touch no shop can match. The rules on what you can sell and how you label it are part of the business, and saying so builds trust.
Your kitchen, found by the next customer.
Every order came from someone who tasted it
Your cakes are the best at every party, and the guests always ask who made them. Half of them forget your name by Monday. The other half cannot find you online, so they order from a shop instead.
Word Of Mouth Only
Customers only when someone mentions you.
Rules To Follow
Labels, registration and what you are allowed to sell.
Orders Come Late
Requests days before the party.
No Time
Baking, decorating and delivering alone.
Four apps, one baker, no keyboard
It is all written already. You just say yes, no or change this.
MoSocialYour Bakes
Finished cakes and treats, drafted from your photos.
MoBlogsHow To Order
What you make, lead times and your cottage food details.
MoMailPast Customers
Holiday order windows and birthday reminders.
MoReviewsReplies In Your Voice
Every review answered, warm and specific.
What it publishes across your year
Built around your order calendar and the holidays that fill it.
- Jan to Mar
Valentine's Orders
Treat boxes and the first rush.
- Apr to Jun
Graduations And Showers
Custom cakes and party orders.
- Jul to Sep
Summer Parties
Birthdays and markets.
- Oct to Dec
Holiday Boxes
Cookies and pies, ordered early.
What MoFlo accounts in other industries have measured
Other food and beverage businesses we set up differently
A bakery with a storefront runs a different setup, so it does not get this page.
Marketing by company size
The same platform, framed by how many kitchens, trucks or locations you run, not by what you cook.
You have questions. We have answers.
The five that come up before a cottage baker signs.
What do I need to say about being a cottage food business?
Whatever your state requires. Arizona, for example, requires a label saying the product was made in a home kitchen that may contact common food and pet allergens and is not subject to public health inspection. Your Knowledge base holds your state's wording.
Do I need to register?
In most states, yes. In Southern Nevada, cottage food operations register with the Southern Nevada Health District for a one-time fee, until the state program moves to the Department of Agriculture in July 2027.
How do I get orders earlier?
Post your lead times and holiday order windows well ahead, and remind past customers a few weeks before the dates they told you about.
Can I sell online?
It depends on your state's cottage food law. Some allow online orders with in-person delivery, and some limit products with dairy or meat. Check before you set up an order page.
What does it cost for a home baker?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and everything together is $299/mo, no contract and no setup fee. The free week runs on the orders already on your calendar.
Sources
- Southern Nevada Health District, Cottage Food Operations, updated 2 September 2026, and Nevada AB352 (2025), read 28 September 2026. Nevada only; the state program moves to the Department of Agriculture in July 2027.
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