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Perplexity

AI marketing for furniture showrooms

You picked every piece on that floor, and the couple who fell for the walnut table left to think about it. Flo makes sure they hear from you again before they buy the ready-to-assemble version.

An independent furniture store sells taste and the owner who remembers what you bought last time. Both are easy to show and almost never shown.

Your floor, shown weekly.

Sep 1 2023

the start date of the federal tip-over standard for dressers and chests, 16 CFR 12611

17,800

estimated yearly emergency department visits from tip-overs of furniture, TVs and appliances, 2020 to 20222

They loved it, then they went home

A good weekend is full of people who were nearly sure. They measured, they took a photo of the fabric tag, they said they would talk it over. Most of them never come back, and not because they found something better. Nobody reminded them.

Maybes Walk Out

Serious shoppers who leave without a way to reach them.

The Floor Changes Unseen

New pieces arrive and only the people passing by notice.

Custom Orders Go Quiet

Eight weeks of silence between deposit and delivery.

Big Stores Outspend You

National chains buying the search results in your town.

Four apps, one showroom, no blank page

You correct a draft instead of facing a blank page, and the voice sharpens each time.

MoSocial

New On The Floor

Pieces photographed the week they arrive, styled the way you would.

MoBlogs

Buying Help

Fabric, wood and sizing questions answered for people still deciding.

MoMail

The Nearly Sure

A friendly note to shoppers who visited and have not decided yet.

MoReviews

Every Review Answered

Including the one about the delivery crew and the doorframe.

What it publishes across your showroom year

Built around your own buying trips, sales and custom order lead times.

  1. Jan to Mar

    Floor Model Sale

    Clearing space for spring, told to the people who asked about those pieces.

  2. Apr to Jun

    New Arrivals

    The spring market buys, posted as they come off the truck.

  3. Jul to Sep

    Custom Order Season

    Orders placed now arrive in time for fall guests.

  4. Oct to Dec

    Holiday Deadlines

    The last order date for delivery before the holidays.

What MoFlo accounts in other industries have measured

300% more social impressions in 60 days on a high tech account. An 85% reduction in prospecting time on a construction account. Ten minutes of daily outreach on a real estate account.

Other retail businesses we set up differently

A chain with several showrooms runs a different setup, so it does not get this page.

Marketing by company size

The same platform, framed by how many doors or storefronts you run, not by what you sell.

You have questions. We have answers.

The five that come up before a furniture showroom signs.

We cannot compete with the big stores on price.

You do not have to. People walk into an independent showroom for pieces they will not see in everyone else's living room and for someone who knows how the fabric wears. Show that and price stops being the only comparison.

How do we follow up without being pushy?

Send something they would want anyway. A photo of the chair in a different fabric, or a note that the floor model they liked is going into the sale. That reads as service.

Custom orders take two months. Customers get nervous.

An update when the order is placed, one when it ships from the maker and one when it is ready to deliver. Short and plain. It tells the customer what is happening before they have to call.

Is it worth answering every review?

People buying something this expensive read the replies as closely as the reviews. A calm answer to a delivery complaint tells them what happens if something goes wrong with theirs.

What does it cost?

MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and all four together are $299/mo, free for a week and no contract. Most showrooms start with MoMail, since the follow-up is where the lost sales are.

Sources

  1. Consumer Product Safety Commission, Safety Standard for Clothing Storage Units, 16 CFR Part 1261, effective 1 September 2023, read 28 September 2026
  2. Consumer Product Safety Commission, Product Instability or Tip-Over Injuries and Fatalities Associated with Televisions, Furniture, and Appliances, emergency department estimates averaged over 2020 to 2022, read 28 September 2026

Ready to Grow Your Business?

Find out how MoFlo's AI can take the work off your plate and power your business growth.

Our Pricing

Single Solution

$49/month

Regular product updates included

Perfect to get started with a single application

Starting at $49 per month

Access to our support team

Business Bundle

Contact Us

Access to our support team

Combine solutions for a more powerful experience

Cost savings when combining multiple apps

Setup with onboarding specialist

Our Pricing

Single Solution

$49/month

Regular product updates included

Perfect to get started with a single application

Starting at $49 per month

Access to our support team

Business Bundle

Contact Us

Access to our support team

Combine solutions for a more powerful experience

Cost savings when combining multiple apps

Setup with onboarding specialist

Single Solution

$49/month

Regular product updates included

Perfect to get started with a single application

Starting at $49 per month

Access to our support team

Business Bundle

Contact Us

Access to our support team

Combine solutions for a more powerful experience

Cost savings when combining multiple apps

Setup with onboarding specialist

Our Pricing

Single Solution

$49/month

Regular product updates included

Perfect to get started with a single application

Starting at $49 per month

Access to our support team

Business Bundle

Contact Us

Access to our support team

Combine solutions for a more powerful experience

Cost savings when combining multiple apps

Setup with onboarding specialist

Single Solution

$49/month

Regular product updates included

Perfect to get started with a single application

Starting at $49 per month

Access to our support team

Business Bundle

Contact Us

Access to our support team

Combine solutions for a more powerful experience

Cost savings when combining multiple apps

Setup with onboarding specialist