AI marketing for online retailers
Your paid traffic is getting more expensive every quarter and your email list is sitting there doing almost nothing. Flo writes the emails and pages that give last year's customers a reason to look at this month's products.
Every store rents its first customer. The second order is the first one you own.
Repeat-customer emails, written weekly.
You keep paying for the same customer
Somebody clicks an ad, buys, loves it, and six months later clicks another of your ads because nothing reminded them you existed. You paid for them twice. Most of that money was avoidable with an email nobody got around to writing.
Paid Costs Climbing
Every quarter the same traffic costs a little more than it did.
The List Goes Unused
Thousands of past buyers and one newsletter a quarter.
Supplier Copy Everywhere
Product pages written by the manufacturer, for nobody in particular.
Ship Dates Slip
A delay nobody communicated turns into a chargeback and a one-star review.
Four apps, one store, no blank page
The drafts arrive written. You fix the bits that do not sound like you.
MoSocialA Live Storefront
New stock, restocks and customer photos, so the brand looks open.
MoBlogsPages That Answer
Sizing, materials and comparisons, written for the question a buyer typed.
MoMailThe Second Order
Post-purchase and win-back emails to people who already trust you.
MoReviewsEvery Review Answered
Site and Google reviews, with delivery complaints held for you first.
What it publishes across the ecommerce year
Built from your own sales calendar, not a generic list of holidays.
- Jan to Mar
Returns And Resets
Holiday buyers deciding whether to come back. Most do if asked.
- Apr to Jun
New Season Stock
Launches and the content that gives them somewhere to land.
- Jul to Aug
Build The List
A quieter stretch to grow the audience you will sell to in November.
- Sep to Dec
Peak
Ship-by dates published early, which cuts the support inbox in half.
What MoFlo accounts in other industries have measured
Other retail businesses we set up differently
A seller working alone runs a different setup, so they do not get this page.
Marketing by company size
The same platform, framed by how many doors or storefronts you run, not by what you sell.
You have questions. We have answers.
The five that come up before an online retailer signs.
We already send a newsletter.
Most stores do, and it goes to everybody at once about whatever is new. The emails worth writing are narrower: a note to someone who bought a refill three months ago, or a customer who has not ordered since spring.
How much of this is paid ads?
None of it. MoFlo does not buy media. It writes the organic side, the email and the review replies, which is the part that makes paid traffic worth more when it lands.
Our product pages came from the supplier.
So do your competitors', word for word, which is why none of your pages stand apart from theirs. Rewriting the pages that sell best, around what buyers actually ask, puts the answers on the pages buyers already visit.
What happens if we miss a ship date?
Under the FTC rule you owe the customer a clear choice between waiting and a refund. Having a drafted delay notice ready means customers hear about a late order from you before they think about a chargeback.
What does it cost?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and all four together are $299/mo, free for a week and no contract. Most stores start with MoMail, because the past-buyer list is already sitting in the platform.
Sources
- United States Census Bureau, Quarterly Retail E-Commerce Sales, 2nd Quarter 2026, released 18 August 2026, seasonally adjusted, read 28 September 2026. Advance estimate; revised in later releases.
- Federal Trade Commission, Mail, Internet, or Telephone Order Merchandise Rule, 16 CFR 435.2, read 28 September 2026. Fifty days applies instead when the buyer applies for credit at the time of ordering.
Ready to Grow Your Business?
Find out how MoFlo's AI can take the work off your plate and power your business growth.