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You design it, cut it, paint or print it and hang it yourself, and every job came from somebody who saw a sign you made. Flo makes sure more people see them.
A one-person sign maker sells craft. Hand lettering, carved wood, a window that stops people walking past. The work is the pitch, if anyone gets to see it.
The work, posted between jobs.
Every job came from a sign, and nobody saw most of them
The café owner who hired you saw a window you painted two streets away. That is how nearly all your work arrives, one lucky sighting at a time. Meanwhile your best pieces live in a camera roll and a few happy clients' memories.
Work Stays Local
Beautiful pieces seen only by people who walk past them.
No Time To Post
Designing, fabricating and installing, alone.
Pricing Craft Is Hard
Handmade work compared to cheap printed banners.
Feast Or Famine
A run of commissions and then a quiet month.
Four apps, one sign maker, no keyboard
It is all written already. You just say yes, no or change this.
MoSocialThe Process
Sketch, cut, paint, install, drafted from photos you already take.
MoBlogsCommission Guide
How commissions work, what they cost and how long they take.
MoMailPast Clients
A note when you have a gap, to the people who loved their sign.
MoReviewsReplies In Your Voice
Every review answered, warm and specific.
What it publishes across your year
Built around your commission calendar and the quiet weeks you can see coming.
- Jan to Mar
Commission Season
New businesses and rebrands booking for spring.
- Apr to Jun
Outdoor Work
Painted walls, carved signs and event lettering.
- Jul to Sep
Markets And Fairs
Weddings, markets and seasonal windows.
- Oct to Dec
Holiday Windows
Window painting and gifts.
What MoFlo accounts in other industries have measured
Other retail businesses we set up differently
A shop with a production floor and installers runs a different setup, so it does not get this page.
Marketing by company size
The same platform, framed by how many doors or storefronts you run, not by what you sell.
You have questions. We have answers.
The five that come up before a sign maker signs.
My work is handmade. Will the posts sound generic?
Not if you teach Flo how you talk about it. Give it a few of your own captions and the way you describe a commission, and the drafts start sounding like a craftsperson.
How do I explain my prices?
Show the process. People who see the hours in a carved and gilded sign understand why it costs more than a printed banner, and the ones who do not were never your customers.
I get busy, then quiet. Can this help?
Yes. The posts keep running during the busy weeks, and a note to past clients when you have a gap tells them you have room.
Do I need to know ADA sign rules?
Only if you make room signs for businesses. If you do, the 2010 ADA Standards call for raised characters and braille on permanent room signs, with specific mounting heights. It is worth getting right.
What does it cost if I work alone?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and everything together is $299/mo, no contract and no setup fee. The free week runs on the photos from your last three jobs.
Sources
- Department of Justice, 2010 ADA Standards for Accessible Design, sections 216.2, 703.2 and 703.4.1, read 28 September 2026
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