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Your customers are other dealers, and they buy from the wholesaler they trust to describe a car honestly. Flo helps you stay in front of the buyers you already know, and the ones you have not met yet.
A wholesale dealer sells reliability: accurate condition reports, fair prices and cars delivered when promised. Reputation travels fast in the trade.
Your reputation, in front of the trade.
Your buyers are dealers, and dealers talk
A used car manager needs three SUVs by Friday. They call the wholesaler they trust, and if you have not been in touch lately, it is not you. The trade runs on relationships, and relationships need tending.
Relationship Business
Buyers who call whoever they heard from last.
Inventory Moves Fast
Cars sold before anyone hears about them.
Reputation Is Everything
One bad condition report remembered for years.
No Time
Buying, driving and selling alone.
Four apps, one wholesaler, no keyboard
It is all written already. You just say yes, no or change this.
MoSocialWhat I Have
Inventory posts for the trade.
MoBlogsHow I Work
Condition reports, pricing and delivery.
MoMailDealer List
A weekly note to the dealers who buy from you.
MoReviewsReplies In Your Voice
Every review answered, short and real.
What it publishes across your year
Built around dealer demand cycles.
- Jan to Mar
Tax Season Stock
Dealers stocking up for buyers.
- Apr to Jun
Spring Demand
Family and first cars.
- Jul to Sep
Model Year Turnover
Trade-ins and clearance.
- Oct to Dec
Year-End
Inventory before the new year.
What MoFlo accounts in other industries have measured
Other automotive businesses we set up differently
A retail dealership runs a different setup, so it does not get this page.
Marketing by company size
The same platform, framed by how many bays, lots or trucks you run, not by the work you do.
You have questions. We have answers.
The five that come up before a wholesale dealer signs.
Does marketing matter in wholesale?
Staying in touch does. A weekly note with what you have, sent to the dealers who buy from you, puts your inventory in front of them each week.
What should I post?
Inventory, condition and delivery. Keep it factual.
Do the consumer rules apply to me?
The FTC Used Car Rule covers vehicles offered to consumers. Dealer-to-dealer sales work differently, but accurate descriptions always matter.
How do I meet new dealers?
A clear page on how you work, and a note to dealers in your area.
What does it cost for a wholesaler working alone?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and everything together is $299/mo, no contract and no setup fee. The free week runs on the cars you bought this week.
Sources
- Bureau of Labor Statistics, Quarterly Census of Employment and Wages, NAICS 441120 used car dealers, private establishments, 2025 annual average, read 28 September 2026. Employer establishments only.
- Bureau of Labor Statistics, Quarterly Census of Employment and Wages, NAICS 441110 new car dealers, private establishments, 2025 annual average, read 28 September 2026. Employer establishments only.
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