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Medicare pays in full for nutrition therapy with a registered dietitian for people with diabetes or kidney disease. Flo helps nutrition businesses reach the people who need them, in claims they can back up.
Nutrition is crowded with advice and short on trust. A registered dietitian, a nutrition coach and a meal prep brand all win the same way: by being specific, honest and easy to start with.
Written for the person ready to change.
Which nutrition business are you?
A chain of nutrition centers or meal prep kitchens, a dietitian practice and a nutrition coach working on their own all sell change that takes weeks to show. Pick yours.
Nutrition use cases
Four jobs the platform runs on a nutrition account, all written to claims you can support.
Who Qualifies
Insurance and Medicare coverage explained for the people who have it.
Plain Advice
Useful, specific posts that show you know your field.
Claims You Can Back
Results described the way the FTC expects.
The First Weeks
Check-ins that give clients something to follow before results show.
Other fitness and wellness businesses we set up differently
Nutrition sits next to the other wellness businesses that sell long-term change.
Marketing by company size
The same platform, framed by how many chairs, rooms or locations you run, not by the service you offer.
You have questions. We have answers.
What comes up on the first call with a nutrition business.
What can we claim about results?
What you can support. The FTC expects health claims to rest on competent and reliable scientific evidence, and weight-loss claims draw particular attention. Describe your approach, what clients commonly experience and what it takes.
Who can give nutrition advice?
It depends on the state. BLS notes that many states license dietitians and nutritionists and a few have no regulation. Medicare's nutrition therapy benefit can only be provided by a registered dietitian or qualifying nutrition professional.
Does insurance cover nutrition counseling?
Medicare covers medical nutrition therapy for people with diabetes or kidney disease, or a kidney transplant in the last 36 months, at no cost to the patient. Many private plans cover it too. Explaining coverage is some of the most useful content a dietitian can publish.
What content works for nutrition?
Specific, practical and free of fads. Meal ideas, shopping lists, explanations of a new diagnosis. People trust the expert who helps before asking for anything.
Sources
- Medicare.gov, Medical nutrition therapy services, read 28 September 2026
- Bureau of Labor Statistics, Occupational Outlook Handbook, Dietitians and Nutritionists, 2025 employment, May 2025 pay and 2025 to 2035 projections, read 28 September 2026
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