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You wrote the book, give the talk and run the business, and the business depends on people remembering both. Flo turns one idea from the book or keynote into posts, a speaker page planners can forward and a reader email, in your voice, so planners and readers see what you are working on now.
64.8% of US writer and author jobs were self-employed in 2025. The platform is the part of the work that compounds.
One idea, carried everywhere.
One author, a book and a stage
Writing takes the months and speaking takes the travel days. Posting happens around launch and stops after. The speaker page is a paragraph and a headshot, and readers who finished the book have nowhere to go next.
Launch Then Silence
A book promoted for a month and then left.
Thin Speaker Page
Planners who cannot see topics or clips.
No Reader List
Readers you cannot reach for the next book.
Ideas Unrepurposed
Chapters that could be twenty posts.
Four apps, one author, readers and bookings
Flo learns your voice from what you approve and drafts from your book and talk notes.
MoSocialIdea Posts
One idea per post, drawn from your work.
MoBlogsSpeaker Page And Essays
Topics, clips, past events and longer pieces.
MoMailReader Letter
A monthly note to readers and past audiences.
MoReviewsPersonal Replies
Reviews on any profile you keep, answered by you.
What it publishes across an author's year
Built around your speaking calendar, your next book and the ideas in the last one.
- Q1
Kickoff Season
Talk clips for planners booking annual meetings.
- Q2
Backlist Ideas
The book's ideas, one post at a time.
- Q3
Fall Speaking
Conference appearances announced.
- Q4
Next Book
What you are writing and why.
What MoFlo accounts in other industries have measured
Other creator and media businesses we set up differently
A speakers bureau and a literary agency run different setups, so they do not get this page.
Marketing by company size
The same platform, framed by how many shows, channels or clients you run, not by the medium you publish in.
You have questions. We have answers.
The five that come up before an author or keynote speaker signs.
Should I register my copyright?
Registering a US work is required before you can sue for infringement, and statutory damages generally need registration before the infringement starts or within three months of publication. The standard Copyright Office fee is $65, or $45 for a single author filing one work.
How do I turn a book into posts?
One idea per post. Flo drafts from passages and notes you add, and each post points back to the book.
What should my speaker page include?
Topics, formats, a short clip, past events, testimonials you have permission to use and a clear booking path. Planners forward it to decision makers.
How do I keep readers between books?
A reader newsletter. A monthly note with what you are thinking about and writing keeps readers hearing from you until the next launch.
What does it cost an author or keynote speaker?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and all four together are $299/mo, free for a week and no contract. For a speaker whose bookings come from LinkedIn, MoSocial and MoBlogs are the pair to start with.
Sources
- Bureau of Labor Statistics, Employment Projections 2025 to 2035 national matrix and Occupational Employment and Wage Statistics May 2025, occupation 27-3043 writers and authors, read 29 September 2026
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