AI marketing for pediatric groups
One family, eighteen years, and possibly three of your locations as they move across town. Flo writes so the group is the relationship rather than the individual office.
MoFlo holds the group as one brand with every practice underneath it, each on its own schedule and settings.
Per practice, on one clinical position.
Eighteen years, and three of your offices
Families move across a metro area and change practices when they do, which for a group should be an administrative detail rather than a lost patient. Very little pediatric marketing makes that continuity visible, so a family that moves eight miles starts the search from scratch.
Continuity Not Advertised
A family that moves across town, leaving for no reason.
Vaccine Position Varies
The most sensitive question in the specialty, answered differently per office.
Practices Post Nothing
Silence while expectant parents are actively choosing.
After-hours Load
The same questions at midnight, in every location at once.
Four apps, one group, every practice
Flo drafts per location on your standard, and nothing publishes until you approve it.
MoSocialPer Practice Calendars
A calendar per location, on that community and that team.
MoBlogsOne Clinical Position
Vaccines, fever and feeding, answered the same way across the group.
MoMailWell Visits And Seasons
Scheduled care and seasonal prompts, worked identically everywhere.
MoReviewsReplies That Name Nobody
Answer every profile in brand voice, with no patient detail in any of them.
What it publishes across the pediatric year
Built from school terms and the seasons children get ill.
- Jan to Mar
Illness Season
Your heaviest weeks and the after-hours content that relieves them.
- Apr to Jun
Sports And Camp Forms
Physicals and the paperwork that fills the spring.
- Jul to Aug
Back To School
Vaccinations and forms, which is your most predictable rush.
- Sep to Dec
Flu And Newborns
Vaccination campaigns and expectant parents choosing for the new year.
What MoFlo accounts in other industries have measured
Other medical and dental practices we set up differently
An independent practice and a single pediatrician run different setups, so they do not get this page.
Marketing by company size
The same platform, framed by how many locations you run, not by what you treat.
You have questions. We have answers.
The five that come up before a pediatric group signs.
Families leave us when they move across town.
Which is avoidable when the group is what they belong to rather than one office. Saying plainly that records and care move with them is a small piece of copy that tells a moving family they can stay with the group.
How do we keep one vaccine position across practices?
By writing it once. It is the single most sensitive thing your clinicians discuss, and a group where each office improvises will eventually have two of them contradicting each other in public.
Which practices need this most?
The ones publishing nothing, which is usually most of them. Expectant parents choose in the third trimester based largely on what they can find, and an inactive practice page gives them nothing to go on.
Can content reduce our after-hours burden?
Meaningfully. The overnight calls concentrate around a small number of recurring questions, and answering those well in public is the cheapest reduction in on-call load available to a group.
How is a pediatric group priced?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and everything together is $299/mo, free for a week and no contract. One account covers the group and not a charge per practice.
Sources
- United States Centers for Disease Control and Prevention, SchoolVaxView, Vaccination Coverage and Exemptions among Kindergartners, 2025 to 2026 school year, updated 17 August 2026, read 24 September 2026. Aggregated from state-reported data collected by differing methods.
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