AI marketing for podiatry practices
Your diabetic patients need to be seen regularly and almost none of them come back on schedule. Flo writes the recall that treats a foot check as routine rather than optional.
Preventive podiatry is the highest value work in the practice and the easiest thing in the world for a patient to skip.
Routine checks that actually recur.
The check nobody comes back for
A diabetic foot examination is quick, cheap, and the single most valuable appointment in your calendar, and it competes for attention with everything else in a patient's life. Nothing forces it, so unless the practice actively creates the prompt it simply does not happen.
Preventive Visits Lapse
The appointment that prevents everything, skipped because nothing hurts.
Patients Arrive Late
Problems presenting months after they were easy to resolve.
Referrals Are Passive
Primary care sending patients only once something is visibly wrong.
Nobody Answers The Search
Heel pain and nail problems, typed nightly and answered by nobody local.
Four apps, one practice, no blank page
You correct a draft instead of facing a blank page, and the voice sharpens each time.
MoSocialThe Practice And The Advice
Footwear, checks and daily habits, which is what makes you familiar.
MoBlogsThat Exact Complaint
Heel pain, ingrown nails and numbness, in the words patients use.
MoMailFoot Check Recall
Diabetic reviews and follow-ups, prompted rather than hoped for.
MoReviewsReplies That Name Nobody
Drafted so a review is answered without confirming anyone attended.
What it publishes across the podiatry year
Built from the seasons that change what people put on their feet.
- Jan to Mar
New Running Shoes
Resolutions, new mileage and the injuries that reliably follow.
- Apr to Jun
Sandal Season
Nail and skin concerns people suddenly care about being visible.
- Jul to Aug
Barefoot Summer
Injuries, burns and the diabetic risks that rise with the weather.
- Sep to Dec
Before Benefits Reset
Elective procedures and the checks people have been deferring.
What MoFlo accounts in other industries have measured
Other medical and dental practices we set up differently
A podiatrist working alone runs a different setup, so they do not get this page.
Marketing by company size
The same platform, framed by how many locations you run, not by what you treat.
You have questions. We have answers.
The five that come up before a podiatry practice signs.
How do I get diabetic patients back on schedule?
By making the recall about them rather than about the appointment. A note explaining what the check looks for and why the timing matters gets acted on, where a due-date reminder gets ignored by somebody whose feet feel fine.
What content brings in new patients?
Morning heel pain. Everybody describes it the same way, everybody searches it, and the practice that explains the mechanism instead of listing services is answering the question somebody who has been limping for six weeks typed.
Our referrals from primary care are thin.
Then give those practices something to hand out. A clear one-page explanation of a diabetic foot check gives a busy primary care doctor something to hand over, and it puts your name in front of the patient at the right moment.
Should we write about amputation risk?
Carefully and factually, never as a scare. The lifetime ulcer risk is real and the numbers are public, and stating them plainly alongside what prevents them is informative rather than frightening.
What does it cost for a practice?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and all four together are $299/mo, free for a week and no contract. Most practices start with MoMail, because the diabetic recall list already exists.
Sources
- United States Centers for Disease Control and Prevention, Promoting Foot Health, clinical guidance page dated May 2024, read 24 September 2026. A lifetime-risk estimate; CDC attaches no data year to it.
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