AI marketing for fertility networks
Every clinic in your network reports its own outcomes to CDC separately, so patients can compare your own locations against each other. Flo writes the content that makes that legible.
MoFlo holds the network as one brand with every clinic underneath it, each on its own schedule and settings.
Per clinic, on its own published data.
Your own clinics are compared against each other
Because the data is published per clinic rather than per brand, a prospective patient can see that one of your locations reports differently from another. Patient mix explains most of that and nothing in the marketing ever says so, which leaves the numbers to speak without context.
Compared Location By Location
Public per-clinic data, read without any context at all.
Patient Mix Unexplained
Case complexity that shapes outcomes and never appears in copy.
Clinics Publish Nothing
Silence in the most heavily researched decision in medicine.
Patients Lost Between Cycles
The pause after a failed cycle, where people quietly leave.
Four apps, one network, every clinic
Flo drafts per location on your standard, and nothing publishes until you approve it.
MoSocialPer Clinic Calendars
A calendar per location, on that team and that community.
MoBlogsReading The Data
What published outcome figures account for, written once for the brand.
MoMailBetween Cycles
The most sensitive and most important contact your clinics make.
MoReviewsReplies That Name Nobody
Answer every profile in brand voice, with no patient detail in any of them.
What it publishes across the fertility year
Built from benefit years and when people decide to begin.
- Jan to Mar
New Benefit Year
Coverage resets and new cycles start, which is your heaviest intake.
- Apr to Jun
Mid-treatment Support
Content for people already in a cycle rather than choosing one.
- Jul to Sep
Considering Again
Patients who paused, deciding whether to continue.
- Oct to Dec
Planning The Year Ahead
Coverage decisions and the consultations that follow them.
What MoFlo accounts in other industries have measured
Other medical and dental practices we set up differently
A single-market clinic runs a different setup, so it does not get this page.
Marketing by company size
The same platform, framed by how many locations you run, not by what you treat.
You have questions. We have answers.
The five that come up before a fertility network signs.
Patients compare our own clinics to each other.
They do, using federal data published per clinic. The answer is context, not silence. Explaining what case complexity does to published figures is more persuasive than leaving a prospective patient to assume the obvious.
What tone works in this field?
Calm and specific. This audience has read more than most clinicians assume, and anything that sounds like a promise is discounted immediately. Plain explanation is what this audience is reading for.
Where do we lose the most people?
After an unsuccessful cycle. It is the moment somebody decides whether to continue at all, and a network that has nothing prepared for that week loses patients who were not actually leaving.
Can clinics keep their own identity?
Yes. Each carries its own Knowledge base, so the team, the location and the community come through locally while the way outcomes are explained stays identical across the brand.
How is a fertility network priced?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and everything together is $299/mo, free for a week and no contract. One account covers the network and not a charge per clinic.
Sources
- Fertility Clinic Success Rate and Certification Act of 1992, as described by the United States Centers for Disease Control and Prevention, National ART Surveillance System, read 24 September 2026
- United States Centers for Disease Control and Prevention, ART Surveillance, page dated 10 December 2024, reporting 2022 data, read 24 September 2026. 2022 is the most recent year CDC has published.
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