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Your agents get carrier-approved material that looks identical in every market in the country, so every one of them competes as a commodity. Flo writes local without breaking the standard.
MoFlo holds the network as one brand with every agency underneath it, each on its own schedule and settings.
Per agency, inside carrier standards.
Identical material, in nine hundred markets
Carrier-supplied content is compliant, professional and exactly the same as what the agent two towns over is posting. Nothing in it says anything about this community, which is the only thing a local agency has to sell. The gap is enormous and almost nobody fills it.
Every Agent Looks The Same
Carrier material that is identical across the whole country.
Local Is The Only Edge
The one advantage an agency has, unused by most of them.
Agents Post Nothing
Half the network silent, with the other half posting the carrier's images.
Compliance Is A Bottleneck
Review processes that make agents give up before publishing.
Four apps, one network, every agency
Flo drafts per location on your standard, and nothing publishes until you approve it.
MoSocialPer Agency Calendars
A calendar per location, on that town, that weather and that team.
MoBlogsLocal Risk
What actually happens to property and people in that specific market.
MoMailRenewals And Reviews
Policy reviews and renewals, worked the same way in every agency.
MoReviewsReplies That Say Nothing
Answer every profile in brand voice, confirming nothing about anyone.
What it publishes across the insurance year
Built from renewal cycles and each market's own risks.
- Jan to Mar
New Year Reviews
Coverage checks and the life changes that happened over the holidays.
- Apr to Jun
Storm And Season
Local risk content, which is the most locally specific thing you own.
- Jul to Aug
Life Changes
Moves, marriages and new drivers, which is peak policy change season.
- Sep to Dec
Renewal Season
Open enrolment and the year-end coverage conversations.
What MoFlo accounts in other industries have measured
Other professional services firms we set up differently
An independent agency and a solo adviser run different setups, so they do not get this page.
Marketing by company size
The same platform, framed by how many people bill, not by what you advise on.
You have questions. We have answers.
The five that come up before a captive network signs.
Carrier material is already compliant. Why add anything?
Because compliant and distinctive are different problems. Every agent in the country is posting the same approved images, which makes local knowledge the only remaining differentiator and nobody is publishing any of it.
How does this work with our review process?
Nothing publishes without a person releasing it, so your existing review sits at the approval step. What disappears is the writing, which is where agents currently give up.
Our agents will not do this.
They will approve. The gap between writing four posts and approving four posts is the entire reason agency social accounts are dormant, and closing it is what changes participation rates.
Some of our agents are also registered advisers.
Then the marketing rule applies to that side of their work, including the testimonial disclosures. The platform holds different rules per account, so an agent doing both is not governed by one blanket setting.
How is a captive network priced?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and everything together is $299/mo, free for a week and no contract. One account covers the network and not a charge per agency.
Sources
- United States Securities and Exchange Commission, Investment Adviser Marketing, Advisers Act Rule 206(4)-1, adopted 22 December 2020, effective 4 May 2021, compliance date 4 November 2022, read 24 September 2026. Applies to SEC-registered investment advisers, not to insurance producers.
- United States Securities and Exchange Commission, 17 CFR 275.206(4)-1(b)(1), testimonials and endorsements, read 24 September 2026
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