AI marketing for freight brokerages
Your sales team finds shippers and your carrier team finds trucks, and both are on the phone all day. Neither has time to write. Flo drafts the market notes shippers forward, the carrier pages drivers share and the follow-ups after a first load, in your brokerage's voice.
Arizona had 638 freight arrangement establishments with employees in 2025, up from 617, and Nevada 196. A shipper choosing among them reads which broker explained the market clearly.
The brokerage that explains the market.
A busy floor, and nobody writing
Reps call shippers, carrier reps call trucks and the market moves weekly. Nobody writes the market note a shipper would forward, the carrier page still lists last year's pay terms and a shipper who tried you once hears nothing until the rep calls again.
Market Notes Unwritten
Rate moves explained only on calls.
Carrier Page Stale
Old pay terms and setup steps.
First Loads Orphaned
New shippers never followed up.
Reps Unseen
A sales team nobody knows by name.
Four apps, one brokerage, both sides covered
Flo drafts from your market notes and lanes, and your team approves.
MoSocialMarket Posts
Short notes on rates, capacity and seasons.
MoBlogsLane And Mode Pages
The lanes, modes and industries you cover.
MoMailShipper Follow Up
A note after the first load and before peak.
MoReviewsBrokerage Replies
Carrier and shipper reviews answered.
What it publishes across the brokerage year
Built around rate seasons, produce, peak and the months shippers bid freight.
- Q1
Bid Season
Notes for shippers setting annual contracts.
- Q2
Produce
Capacity and rates for spring.
- Q3
Peak Prep
What to expect in the fourth quarter.
- Q4
Year End
Carrier thanks and next-year notes.
What MoFlo accounts in other industries have measured
Other transportation and logistics businesses we set up differently
An agent network and an agent working alone run different setups, so they do not get this page.
Marketing by company size
The same platform, framed by how many trucks, terminals or agents you run, not by what you haul.
You have questions. We have answers.
The five that come up before a freight brokerage signs.
Is the broker transparency rule final?
No. FMCSA proposed in November 2024 to clarify brokers' duty to share transaction records, and its agenda slated a follow-up for July 2026, but no final rule had been published by 30 September 2026.
What makes a good market note?
One clear point a shipper can act on, with the lane or mode it affects. Flo drafts it from your team's notes.
Should we post rates?
Many brokerages post context, not quotes: whether a lane is tightening or loosening and why.
How do we get carriers to prefer us?
Pay on time and say so, make setup quick and answer the phone. A carrier page that shows all three is often shared among carriers and drivers.
How are freight brokerages priced?
MoMail is $79/mo and MoReviews $99/mo. MoSocial and MoBlogs are $149/mo each, and all four together are $299/mo, free for a week and no contract. A brokerage chasing new shippers often starts with MoMail.
Sources
- Bureau of Labor Statistics, Quarterly Census of Employment and Wages, NAICS 488510 freight transportation arrangement, private, Nevada and Arizona, 2024 and 2025 annual averages, read 30 September 2026. Employer establishments only.
- Bureau of Labor Statistics, Quarterly Census of Employment and Wages, NAICS 488510 freight transportation arrangement, private establishments, 2024 and 2025 annual averages, read 30 September 2026. Employer establishments only.
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